THE POWER OF PURPOSE

We courageously embrace possibility. As entrepreneurs, we are driven to:
Transform the people + planet versus profit-driven model.
Transform the historical representation of Native culture.
GINEW IS NATIVE AMERICANA
We explore our family histories. Through this exploration, we express our Native American Indian identities in a contemporary context and share this with the world through our garments and goods.
We aim to connect to a diverse community through our storytelling. We aim to provide opportunities, especially for the Native community. We do not believe in planet vs profit or profit vs people. We care about our entire ecosystem from our employees and designers to our customers.
Our small-batch clothing production focuses on quality. Many items we create are in quantities of 100 or less globally. Whenever possible, garments and goods are made in the USA. What does that mean? Fair wages to every person that is part of our manufacturing. We lean into longevity and durability: selvedge denim, wax canvas, cotton chambray, brass hardware, Pendleton-woven wool, and commercial-grade buttons.
Ginew is a Native American-owned family business creating small-batch garments and goods.