Stories

CROW WING JEAN HISTORY
  GINEW'S FIRST JEAN  The Crow Wing Jean is a classic, American five-pocket jean with a regular rise - straight leg fit. The first edition was made of 2017 White Oak selvedge denim... an American jean with NATIVE STYLE!  There...
DIRECTIONAL HUES THROUGH LIFE'S SEASONS
We’ve heard it said that “It takes 100 lifetimes to learn all the teachings of a single direction...so be humble and kind to yourself as you open your life and mind to the teachings.” The Four Directions represent the teachings offered to all of us, if we are but to listen with a good heart and sound mind.
Steven Paul Judd Collaboration

Native pop art collides with Native American excellence. A kick-start of caffeine followed by buffalo lemonade and a T-top moment with a wind-in-the-hair adventure... You never know what will result when a creative meeting begins with "Would you like to grab coffee?" You never know if the interaction will be calm or a flurry, yet it always seems to result in a creative gathering.

Ginew + Artist
Embrace Possibility | A Showcase of Native Excellence  PHOTO:  GINEW + STEVEN PAUL JUDD COLLECTION NATIVE AMERICANA MADE FOR ALL TO WEAR.  Ginew is a small, Native American-owned business with a noteworthy collection: The Ginew + Native American Artist line. This collection showcases...
Deadstock Material: Premium Textile + Ethical Use
New to the term 'deadstock'? Deadstock in the garment industry represents fabric that has had its last production run and what is left over is called deadstock. Since the fabric is no longer going to be produced, it's typically the last of its kind - making it pretty special. It also means the material has been saved from being discarded - a win for you and a win for the environment!
Durable Comfort: Cotton Chambray
IT MAY LOOK LIKE DENIM...What is chambray? It may look like denim - instead it's lighter with a different weave. WHAT YOU'LL APPRECIATEExperience a luxurious and durable cotton weave fabric made with a dyed warp yarn plus a white filling yarn...
Cherokee Silversmith Kassie Kussman
NATIVE AMERICAN ARTIST + SILVERSMITH   KASSIE KUSSMAN: IN HER WORDS  I’ve always been an artistic person. Growing up in St. Louis, Missouri, I struggled academically but excelled in art. I graduated high school and went on to earn a degree in...
The Wonders of Wax Canvas
 WHAT'S SPECIAL ABOUT WAX CANVAS?   STRENGTH The canvas is woven with ring-spun yarn creating a strength that exceeds the historical U.S. Military requirements for the construction of this fabric. The majority of or wax canvas outwear is dyed and finished...
Oneida Strawberries
The First Medicine.   Strawberries hold a significant place in Native American history, past and present. Strawberries are the first medicine in the Oneida community. They announce the beginning of the food seasons and the first harvests. Ginew's co-founder, Amanda...
Ginew Artisan Jennifer Younger
There are many stories of Raven in Northwest Coast culture. In Tlingit culture, there are two different characters: one is the creator raven and the other is the sly and conniving raven." ~ Jennifer Younger
Ginew's Genesis Leaf | True Voice
Where we began. Where we are going. Sitting under the tree and drifting away in search of inspiration. Gently floating on the breeze, a leaf slowly danced from the branches through the sky and landed in the lap. Brilliant. THIS is GINEW'S story.
A conversation with Stepha, 2 Spirit Artist from Lucaa Band

Working with Lucaa Band over the past year and it has been such a pleasure. We've had the privilege of having a conversation with them on many topics from what it's like to see Queer Natives in media to the complexities of Queer/2Spirit Afro-Indigenous Identity.

Desire Paths: Lessons on living a good life
Path #16: Erik Brodt, physician and co-founder of Ginew, the first Native American-owned denim brand. Daniel Giacopelli of Desire Paths recently reconnected with Erik Brodt, co-founder of Ginew, during an insightful and thoughtful conversation about leading a purpose-filled life while staying committed to...
Ginew's Native Americana Collection + Collab with TVHC
Introducing the Native Americana Spirit Collection: a very limited edition set of reimagined coats and hats developed to reflect the unwavering commitment to create heirloom quality garments shared by our companies. Presenting the All-Gender Native Americana Spirit JacketThese limited edition...
Experience Selvedge Denim Jeans
Learn about the special construction of Ginew's men's selvedge denim jeans. Three different contemporary styles, all made in USA. Raw denim from Vidalia Mills. Durable Native Americana made for all to wear.
Gently Strikes: A Native American Collaboration
NATIVE AMERICAN ARTIST DESIGNED An exciting Native American collaboration! Ginew + Addie Roanhorse MEET THE NATIVE AMERICAN ARTISTAddie Roanhorse is a multidisciplinary artist residing on the Osage Nation Reservation, a place rooted in artistic expression. The mother and daughter of...
Ginew Presents: Joe Rainey Live at Lodge Room
Joe Rainey is a Pow Wow singer. His debut album Niineta showcases his command of the style - faithful to tradition - accompanied by cinematic, bass-heavy production from Andrew Broder. Depending on the song, his voice can celebrate or console,...
Artist-Designed Cotton Bandanas
Mass produced? Not at Ginew! Many of our bandanas are collabs with artisans who care greatly about their craft. Have you experienced hand-rolled and sewn edges? Or our buttery soft Ginew + Medel creations? Some bandana designs were even inspired...
Fashioning America: Grit to Glamour Exhibition
Ginew is honored to share Native Americana with Crystal Bridges’ first exhibition dedicated to fashion.  Fashioning America: Grit to Glamour, an exhibition offering a dynamic integration between video, imagery and over 100 garment and accessories from across two centuries of...
The Gathering 2022
On Thursday, October 13th, the Oregon Native American Chamber (ONAC) held its 17th Annual Gathering event “Shifting Economic Power in the Greater Northwest.” The Gathering is a unique opportunity for members, partners and the Native business community to network, celebrate...
Song for My Daughter
My girl. You are one of our greatest teachers. Of hope. Love. Courage. Language. Tradition. Song. You have (and continue) to teach us to lean into who we are as we do our best as you grow into your potential...