A NEW YEAR TO DREAM
IT'S THAT TIME OF YEAR...
Greetings from the Pacific Northwest,
The rainy months have arrived in the PNW. Long misty days laden nature with a living tapestry of velvety green moss... perfect for slower saunters to reflect on the past year and dream about the year that will be.
TEAM GINEW SENDS A HEARTFELT THANK YOU
We make our creations for all to wear and we are grateful that you are part of our journey.
It's been a whirlwind of collaborations this year with exceptional Native talent. We are honored to share the Native Excellence built into Ginew's garments. Culture came to life in our collection from Steven Paul Judd. Beautiful heirloom-quality and handcrafted jewelry offered by Cherokee silversmith Kassie Kussman, a new Raven tee colorway from Tlingit artist Jennifer Younger, nature-inspired earrings from Haíłzaqv Nation Vina Brown (Copper Canoe Woman) and Addie Roanhorse of the Osage Nation designed the fierce Gently Strikes accessories. We hope you are building your own stories and memories into your Ginew garments and wearing with spirit. Perhaps you are wearing some Ginew while reading this!
Did you know?
The word Ginew (Gih-noo) is part of co-founder Erik Brodt's Ojibwe name. In his Tribe's teachings, the Ginew (Brown/Golden Eagle) with the perspective to see into both the living world and spirit world. After death, as you transition to the spirit world one will encounter the Ginew sitting atop a big white pine tree. The Ginew then asks, “Who are you and who is your family?” You must answer in order to proceed. It look a bit of time... and we'd like to share a teaser connected to Ginew's namesake. Watch for a spring-summer release that represents the first time we will feature the Ginew - Brown (Golden) Eagle. We think it'll be your go-to top for comfort!
More production news: Many of you know we create most items in small batches (quantities of 50-100). Not fast fashion; not mass-produced. This means no mass production discounts. We understand we are not the least costly option and remain committed to nature-provided materials, local production when possible, fair wages and quality material and manufacturing procedures. For 2025 we are adding new domestic and international partners that meet our standards and allow us to be more cost-friendly and more accessible. Share this good news with anyone you think would appreciate contemporary Native Americana!
OUR ETHOS
EMBRACE POSSIBILITY
Transform the apparel industry.
Transform the people + planet versus profit-driven model.
Transform the historical representation of Native culture.
We make our creations for all to wear and we are grateful that you are part of our journey.
It's been a whirlwind of collaborations this year with exceptional Native talent. We are honored to share the Native Excellence built into Ginew's garments. Culture came to life in our collection from Steven Paul Judd. Beautiful heirloom-quality and handcrafted jewelry offered by Cherokee silversmith Kassie Kussman, a new Raven tee colorway from Tlingit artist Jennifer Younger, nature-inspired earrings from Haíłzaqv Nation Vina Brown (Copper Canoe Woman) and Addie Roanhorse of the Osage Nation designed the fierce Gently Strikes accessories. We hope you are building your own stories and memories into your Ginew garments and wearing with spirit. Perhaps you are wearing some Ginew while reading this!
Did you know?
The word Ginew (Gih-noo) is part of co-founder Erik Brodt's Ojibwe name. In his Tribe's teachings, the Ginew (Brown/Golden Eagle) with the perspective to see into both the living world and spirit world. After death, as you transition to the spirit world one will encounter the Ginew sitting atop a big white pine tree. The Ginew then asks, “Who are you and who is your family?” You must answer in order to proceed. It look a bit of time... and we'd like to share a teaser connected to Ginew's namesake. Watch for a spring-summer release that represents the first time we will feature the Ginew - Brown (Golden) Eagle. We think it'll be your go-to top for comfort!
More production news: Many of you know we create most items in small batches (quantities of 50-100). Not fast fashion; not mass-produced. This means no mass production discounts. We understand we are not the least costly option and remain committed to nature-provided materials, local production when possible, fair wages and quality material and manufacturing procedures. For 2025 we are adding new domestic and international partners that meet our standards and allow us to be more cost-friendly and more accessible. Share this good news with anyone you think would appreciate contemporary Native Americana!
OUR ETHOS
EMBRACE POSSIBILITY
Transform the apparel industry.
Transform the people + planet versus profit-driven model.
Transform the historical representation of Native culture.
We wish you moments in 2025 to exhale, reflect and dream.
Minobimaadiziiwin
Yohahi-yo sathahitaʔn
Live well.
Yohahi-yo sathahitaʔn
Live well.
-Amanda + Erik + Team Ginew