Stories

Desire Paths: Lessons on living a good life
Path #16: Erik Brodt, physician and co-founder of Ginew, the first Native American-owned denim brand. Daniel Giacopelli of Desire Paths recently reconnected with Erik Brodt, co-founder of Ginew, during an insightful and thoughtful conversation about leading a purpose-filled life while staying committed to...
Gently Strikes: A Native American Collaboration
NATIVE AMERICAN ARTIST DESIGNED An exciting Native American collaboration! Ginew + Addie Roanhorse MEET THE NATIVE AMERICAN ARTISTAddie Roanhorse is a multidisciplinary artist residing on the Osage Nation Reservation, a place rooted in artistic expression. The mother and daughter of...
Ginew Presents: Joe Rainey Live at Lodge Room
Joe Rainey is a Pow Wow singer. His debut album Niineta showcases his command of the style - faithful to tradition - accompanied by cinematic, bass-heavy production from Andrew Broder. Depending on the song, his voice can celebrate or console,...
Song for My Daughter
My girl. You are one of our greatest teachers. Of hope. Love. Courage. Language. Tradition. Song. You have (and continue) to teach us to lean into who we are as we do our best as you grow into your potential...
PART ONE: Folk Fibers + Ginew + Medel Bandanas
  It's OK to be analog - to slow down - to take your time - to enjoy the scenic route. Working with Maura Ambrose (FOLK FIBERS) and Lou Medel (MEDEL) on the bandana collaborating exemplifies how we were able...
Deer Leather | Traditional Textile
Ginew uses deer leather that we hunt to make our collection. No, seriously. Each Fall we head into the woods as our families have done since time immemorial - as we've SHARED PREVIOUSLY. It's an extra step we take, and...
Illuminating Natives
Speaking to the Council of Fashion Designers of America (CFDA) last week was clear - direct - and unified...and AMAZING. Thank you to CFDA for making it a priority to hear from Native American thought-leaders in this space. More must...
The High Country
Welcome to the High Country. Breath it in...as you stand on top of the world. When asked what the most rewarding part of the Ginew journey is for us, the answer comes quickly - relationships - those built with fellow dreamers...
Early Dawn Gratitude
  Thank you.  The journey of Ginew has been completely unexpected and nothing short of extraordinary. We began Ginew as a way to give meaningful gifts to friends and family...and ultimately the brand morphed into the only Native American-owned denim collection on...
LEGENDARY DENIM: THUNDERBIRD OUTERWEAR
The Sisters take the legend of the THUNDERBIRD COAT & THUNDERBIRD JACKET one step further...styling out there session in the mid-Century vibe of Ms. Misfits...and beyond with the enchanting landscape of the high desert & Mountain West.
Naasgó, Forward Movement with Corey Begay
Ginew + Corey Begay Collaboration Our co-founders Erik Brodt and Amanda Bruegl first encountered Corey Begay through his graphic design work for We R Native. “Both of us were immediately drawn to Corey's ability to creatively portray contemporary Indigenous life in his...
A PLACE OF BEGINNINGS
PHOTO: AMANDA + ERIK'S WEDDING BUFFALO SPRING 2016 Greetings from Portland, Oregon! The past year has been a collecting journey for us, collecting and moving our lives from Wisconsin and Texas to the Pacific Northwest. Along the way we visited...